“there’s an app for that”

• silicon valley start ups will be the first ones to bust…
• none are public so no one will notice.
• but the apps that are free and hope to charge for a premium service get to see who’s swimming naked as the tide goes out…

there was a time when new and novel apps captured our attention.

remember urbanspoon?

this article shows us the difficulty associated with free apps that are useful, but not valuable (as in, able to place a value on it, not that it doesn’t have value): https://hbr.org/2018/06/why-we-need-to-update-financial-reporting-for-the-digital-era

This app bubble was really the first one, not the shale oil boom in midwest USA, not FANG, but silicon valley in general. Until these unicorns are forced to compete for capital, this thing just keeps going higher until they blow.

rates gotta go up a lot more to attract competition for money.

right now, money is available to any idea, to fund any startup…

but there is still sanity in this crowd. Angels and VC’s aren’t throwing capital at any idea (e-mail receipts have yet to get any big funding even though startups have been around for 10 years).